DIGITAL
MEDIAPRODUCTION

Our team of specialists in the fields of software development, media design, 3D and project management has set itself the goal of researching and improving modern technologies and putting the knowledge gained into practice. New ideas are generated and put into practice through joint media projects, events and transfer events with agencies, media professionals, companies, schools, and universities.

Advantages of our research

Innovative immersion and interaction

Our expertise in virtual, augmented and extended reality, WebXR and modern technologies such as photogrammetry enables agencies and media creators to design immersive and interactive experiences that transport audiences into fascinating digital worlds and offer unique narrative possibilities.

Efficient websites

Our focus on web technologies enables media professionals and agencies to present cutting-edge content directly in the browser, increasing both reach and user-friendliness. With WebXR, we create a seamless integration of virtuality into digital reality. The sustainability aspect is integrated into the implementation of websites.

Realistic visualization with photorealistic effects

By using modern infrastructure such as our 3D body scanner and the latest technologies such as photogrammetry and gaussian splatting, we offer media creators the opportunity to create realistic 3D models and achieve impressive visual effects. This enables higher quality in digital media production and opens up new opportunities for artists to express themselves.

The right team for the job

Our team combines diverse areas of digital media production, including expertise in virtual and augmented reality, WebXR and modern technologies such as photogrammetry and gaussian splatting. We have a deep understanding of creative processes and narrative structures. This unique combination enables us to use innovative technologies and also integrate them creatively into projects and transfer them to the industry.

Our expertise in web development enables us to integrate digital content seamlessly and efficiently into the internet. Our understanding of immersive technologies opens up new dimensions for creative forms of expression.

We are also characterized by a high degree of flexibility. Both in terms of adapting to specific requirements and integrating new technologies as well as trends. Our collaboration with agencies, media and artists is characterized by a partnership approach based technical expertise and on creative inspiration.

Where digital and physical worlds meet, I see potential for new spaces of possibility – places where new and unexpected forms of experience emerge.

Prof. Dr. Alexander Kutter

Contact us

Contact Person

Prof. Dr. Guido Falkemeier
Prof. Dr. Alexander Kutter

Contact

hallo@kreativ.institute

Relevant projects & publications in this research area

A KInd of Art – Artificial intelligence meets
the (Weser) Renaissance

As part of a collaborative project with the Weser Renaissance Museum at Brake Castle in Lemgo, AI-generated sculptures related to the (Weser) Renaissa...

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The next step in the evolution of the ECE

Project contribution

The Electric Car Express concept film reaches a new level. We have continued to explore the concept of a railway with electric car charging garages an...

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Digital Museum Experience with Gaussian Splatting: Interactive Installation for the LWL Open-Air Museum Detmold

Old Buildings - New Paths. Navigate through narrow rooms, across courtyards, and into locked chambers using a joystick: the new interactive installati...

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Arminius meets algorithm

To mark the 150th anniversary of the Hermann Monument, we teamed up with the Landesverband Lippe [LVL] to develop “KI-Hermann.” This project combines ...

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Stall Walls to Art Halls

Doodles in public restrooms - we all know them. So why not turn them into art?
We’ve equipped the restrooms in our institute with picture frames - ...

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“Fakt Up?!” is a social media campaign that takes a satirical and critical look at the influence of digital technologies on our society. We provide in...

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Project contribution

Hier findest du eine Übersicht aller Links in unseren FaktUp?!–Beiträgen.

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Tabletop Tumult
– From development to release

Take on the roles of brave heroes and defend your castle together against unstoppable waves of enemies in this PC-VR co-op game! In Tabletop Tumult yo...

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MONOCAB -
Campus visualization

The MONOCAB project is developing innovative, single-rail cabin vehicles that make disused railroad lines usable in both directions. The aim is to sup...

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BatchAR in action:
Augmented reality in the ruf-catalog 2025

Project contribution

The ruf-catalog 2025 relies on augmented reality (AR) to offer readers additional digital content. Five interactive areas were integrated into the cat...

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Center for Sustainable Digital Construction (ZNDB)

Together with the faculty of civil engineering at the TH OWL, a concept was developed to present the idea of the ZNDB in a media piece. The concept wa...

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Internship at KIO

Sam and Francis report on their time at the
KIO - and how they had the opportunity
to take a look at all areas of research!

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DISCOVERING FUTURISTIC MOBILITY TODAY

Is the range of your electric car not sufficient? With the Electric Car Express (ECE), you can take your car on a train to the destination of your cho...

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Gaussian Splat: Hermann Monument

Project contribution

Thanks to photogrammetry and Gaussian Splat, it is now possible to fly around the Hermann monument. Without a pilot's license.

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Monocab XR - The Experience

Welcome to the fascinating world of the Monocab XR! This or something similar is how our colleagues from Monocab will greet guests after the media pro...

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A surreal visual of a human face, formed by numerous green particles. Emerging from the head are multiple drones flying in different directions, symbolizing a futuristic or technological theme. The drones appear to be emanating from the figure's mind, giving a sense of connection between technology and the human intellect.

Gaussian splats are real-time capable and, above all, located in a 3D space so that they can be used directly in game engines or in virtual production...

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Woman testing the Re:Constructors project with a VR headset at the STRABAG booth during IdeenExpo 2024, developed by the Kreativ Institute OWL (KIO).

RE:Constructors

Humanity has plunged into a deep crisis due to poor decisions and failure to achieve environmental goals. But many decades later, the global community...

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A person scans a creative image anchor point with their smartphone and the BatchAR application developed at the Kreativ Institute OWL (KIO). The result is the display of a stored image, with the option of navigating through the gallery and discovering further content.

BatchAR - Augmented Reality made easy

Until now, anyone who wanted to add digital content to the real world with the help of augmented reality was forced to rely on commercial offerings or...

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Screenshot from the game Jungle Rush in which a monkey hunts bananas in a 2D jungle

Jungle Rush - The new arcade classic?

Welcome to Jungle Rush, an addictive video game that was developed as part of Fabian's bachelor thesis in May 2023. The project focussed on researchin...

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Rock Paper Shoot!

Our research team set itself a challenge to gain new knowledge - with huge success! We congratulate the participants on winning first place in the “Be...

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Screenshot of the Navigation Menu of the project

Immersive Internet – the future of websites

This autumn, we celebrated the move into our institute building. Every day, we research and develop with virtual and augmented reality headset, experi...

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Our other areas of research

Research overview

Composition & Sound Design

This area deals with technologies for analyzing and composing music, including the development of software and computer-based instruments. The field of film informatics focuses on the creation, analysis and distribution of film and video content using technologies for editing, animation, special effects and sound design.

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DIGITAL HUMANITIES,
MUSIC INFORMATICS

Research activities in this area focus on image and sound manipulation, automated annotation and new data processing methods. Human-centred design and human-computer interaction play a central role here.

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Artificial Intelligence

The research focus lies on new forms of design, automated methods, and the impact of AI on production, authorship, and societal developments. The work examines interdisciplinary methods, applications, and tools that enable and critically reflect the use of AI in media, culture, and creative practice.

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